Introducing The Helm x Coco and Breezy
With the help of an all-female film crew, we launched our Coco and Breezy capsule collection which you can shop—along with everything they are wearing—below.
In April of 2018, I had the good fortune of meeting eyewear designers, DJs, and producers Coco and Breezy. Over the course of one (equal pay-themed) dinner, a friendship was forged; one rooted in our shared commitment to equity, inclusivity, and the sorts of artistry that underpin both. In the weeks and months since that first meeting, our friendship has grown, as has the desire to collaborate. Which is why there was zero question that when we launched The Helm’s first capsule collection, Coco and Breezy should be our first partner. We hope you enjoy the glasses (inspired by feminist icon Gloria Steinem), as well as shopping each of the labels the two wore during our shoot. We also hope you’ll enjoy reading our interview with them, as well as about each of the exemplary female-founded companies—from the studio to the caterer to the filmmakers and crew—that made this day possible below.
Shop Our Capsule Collection
Shop The Shoot
The reason we exist is to make it easy for you to invest in women. Which is why we love sharing the incredible female-founded products, services, and companies we come across. Today is no different. Without the women below, we couldn’t have pulled off this shoot, and we offer them an enormous amount of gratitude:
Director: Jessica Miller
DIT: Lindsey Ryan
Photo Assistant: Alexandra Kuhn
Videographer: Jenny Groza
Style Director: Rachel Waldman
Makeup & Hair: Jhenelle Hill
Art Director: Venessa Rosely
Prop Stylist: Melissa Buck
Music: Leah Seigel/Firehorse
Venue: Blank Studio
From Outcasts to Trendsetters:
How These Twins Changed The Game in Eyewear
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